In a cohort of 118 leaders from 55 countries, he is the only Pakistani selected this year, marking a quiet but meaningful milestone for the country’s presence on the global innovation stage.
The YGL community is known for bringing together rising figures under 40 who are already shaping industries, public policy, science, and culture. It is less about titles and more about trajectory people who are not just working within systems, but subtly reshaping them.
Shayan Mahmud fits that profile through a career that moves across media, technology, and entrepreneurship. He has been recognized on the Forbes 30 Under 30 list and currently serves as CEO of ProPakistani, one of Pakistan’s widely followed digital media platforms. Alongside that, he is Managing Partner at Eikon7 and Founder and Chairman of Trademor.
He also hosts the podcast How Does It Work (HDIW), where complex topics in business, sports, and current affairs are broken down into simple, digestible conversations.
What stands out in his selection is not just the list of roles, but the blend of media and modern storytelling with business thinking. In a world where attention is fragmented and information moves fast, his work sits at the intersection of clarity and communication turning noise into something easier to understand.
This year’s YGL class includes 118 members from 55 countries, spanning sectors from public service and science to entrepreneurship and culture. Among the globally recognized names are Tomas Okmanas, Co-Founder and CEO of Nord Security, athlete Thea LaFond, Jennifer Zhang, and Sally Nuamah. The list also features notable South Asian figures such as Isha Ambani and Jay Shah, reflecting the region’s growing footprint in global leadership spaces.
The Young Global Leaders initiative, launched in 2004 by the World Economic Forum, selects individuals through a competitive process and places them into a three-year leadership journey. The programme focuses on executive learning, cross sector collaboration, and dialogue around global challenges that don’t stay within borders.
For Pakistan, Shayan Mahmud’s inclusion adds to a growing narrative: that young leaders from the country are increasingly part of global conversations in media, technology, and entrepreneurship—not as observers, but as contributors.
In a broader sense, the announcement is less about one individual and more about visibility. It signals how influence today is no longer limited by geography. It travels through ideas, platforms, and the ability to simplify complexity in a world that often overcomplicates it.
And in that space, this selection places Pakistan quietly but clearly on the map of emerging global voices.

